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CCRA doesn’t really stand for anything, anymore! But it used to stand for Computerized Corporate Rate Association.
Like many travel industry organizations with acronyms, we’ve far outgrown the original meaning of CCRA, which was Computerized Corporate Rate Association. Sounds pretty warm and fuzzy, huh?
Well, as the CCRA name became a more consistent presence in the industry, what it actually stood for kind of faded away into obscurity. We share this position with companies like ARC (they are much more than an Airlines Reporting Corporation) and IATA (International Air Transport Association) and, of course, the very organization we acquired, OSSN (Outside Sales Support Network).
Members of CCRA all belong to something much bigger than what one acronym could capture.